We help ambitious businesses turn ideas into valuable companies.

From the first commercial question through to growth and exit, we bring strategy, commercialisation, innovation, funding and execution capability together under one roof.

Move your thinking forward. Move from an idea into a valid commercial opportunity, or, successful exit.

For businesses, innovators, and founders who need to know whether they have an expensive hobby or a commercially valuable opportunity.

If you’re aiming for sustainable growth, and you need support to achieve your goals, we want to talk to you.

We help clients gain clarity of purpose and direction, to identify and mitigate gaps and risks, and generate the requisite finance.

We’re obsessed with delivering awesome outcomes, and have spent years building and improving our process:

• Research

• Analyse

• Strategise

• Implement

Strategy helps you test your idea, product, service, or new market before you invest heavily in building it. You can de-risk your initial exploration by implementing Get Better Problem systems. This suits businesses where the opportunity is significant, unclear, and speed matters.

Outcome:

Beyond a business plan, you now have evidence for your next decision. With a validated commercial opportunity with a clear GO / PIVOT / STOP decision and bespoke roadmap to traction.

Traction Lab is live! A collection of our six favourite systems for building excellent commercial strength into startups. It's been forged at the coal-face, from experience of prospecting, and closing deals.

It's not some boring, or MBA-lite formula. And this isn't a class room, it's a collaboration.

You're the boss, we become senior operators on your team. Together we customise the systems and embed them into your business.

For businesses that have something worth pursuing and now need to prove demand, build revenue and scale.

We can deliver:

• Product market fit

• Growth and sales strategy

• Customer discovery and acquisition

• Market validation

• Go-to-market strategy and execution

• Pricing and commercial modelling

• Funding applications / strategy

• Investor preparation

• Strategic planning

• Resources; people, partners and team

• Executive and governance advocacy

Outcome:

Your business that has moved from potential to measurable commercial traction.

This is how you get BETTER problems.

Simple exit strategies appeal to investors, and give you a retirement plan beyond selling wares.

Exit is when you aim for the ultimate sale.

Either: License your product to benefit from your work, without having to become a global business operator.

Or: Build a business that someone else would love to own.

This is how we make your business valuable, transferable and sale-ready. Mergers, acquisition, succession, or something else. We increase enterprise value while reducing founder (YOUR) dependency.

Includes:

• Exit strategy

• Value creation

• Investor/ Buyer / acquirer strategy

• Commercial due diligence preparation

• Financial story

• Growth narrative

• IP and asset positioning

• Operational readiness

• Founder dependency reduction

• Data and systems preparation

• Buyer materials

• Management presentation preparation

• Negotiation strategy

• Transaction advisory

• Strategic introductions where appropriate

Outcome:

You and your leadership team are prepared for transaction.

Strategic marketing to deliver revenue targets.

• Brand strategy

• Customer acquisition

• Lead generation

• Close deals

• Training

• Marketing action plans

Launching new products to market is exasperatingly complex. When you’re growing something new, growing a team can be the difference between success and failure.

Our team understand startup. We’re experienced founders ourselves, and we’ve worked with high growth startups of all sectors, shapes and models.

Our team can join your team, for the build and grow period, scaffolding your venture with practical tools, commercial know-how and empowering coaching.

• Strategy

• Systems

• Implementation

• Delivery

It is our goal for startup clients to out grow us, and we are over-achievers.

Outcome:

You have a plan, first hires, systems set up, and ample $ runway reserves. All delivered with your GBP team behind the scenes, doing the work and holding you up when you’re getting started.

Conflict Resolution, Coaching & Growing Teams

Growth brings pressure, and pressure can create friction between people, teams and priorities. We help ambitious, growing organisations turn that friction into clarity and momentum for Directors, Shareholders, and Senior Leaders.

• Understand root cause. We look past the symptoms to find what’s really driving tension or stalled progress.

• Resolve and realign. Through facilitated conversations and dispute resolution, we help people find common ground and move forward.

• Authority and autonomy. Applying a multi-disciplinary approach builds your skills and autonomy, while maintaining your authority and confidence, keeping teams working well under pressure.

• Review. A systemic review of how your people, processes and strategy connect, so improvements stick.

Outcome:

BETTER relationships, sharper strategy and a team that performs at its best, with proven skills to cope in demanding environments.